Private members' clubs find favour with conscientious Millennials
Private members' clubs find favour with conscientious Millennials

Private Club Marketing · 15 Jan

In the cavernous, smoke-filled rooms of the gentlemen’s clubs of the late 1800s, men would gather after work under the light of gleaming chandeliers,

Private Members' Clubs Give Up Armchairs for Workspaces

Private Club Marketing · 10 Sep

Soon after the launch of London’s lavish private members’ club 12 Hay Hill, its boss Stephanos Issaias had to throw out all the sofas and chairs on o

5 Takeaways from the Florida Membership Marketing Summit
5 Takeaways from the Florida Membership Marketing Summit

Private Club Marketing · 30 May

For anyone working in membership sales and club marketing, there was no better place to be this May than the Inaugural Florida Membership Marketing S

The 5 E's: Customer Engagement is a Contact Sport
The 5 E's: Customer Engagement is a Contact Sport

Private Club Marketing · 29 May

Companies that sell 'luxury' like designer handbags, travel and country club memberships tend to make customer service a top priority. These brands t

The Ultimate Guide To THE PLAYERS Championship
The Ultimate Guide To THE PLAYERS Championship

Private Club Marketing · 9 May

THE PLAYERS Championship, hosted in Ponte Vedra, Florida at the TPC Sawgrass, is amongst one of the most anticipated golf events of the year. Its pre

GolfInc Business Names Private Club Marketing Amongst The Best on Social Media
GolfInc Business Names Private Club Marketing Amongst The Best on Social Media

Private Club Marketing · 7 May

Private Club Marketing was recently listed on GolfInc Business as one of the best 10 social media accounts to follow online

#LiveUnderPar: PGA Tour Launches New Advertising Campaign
#LiveUnderPar: PGA Tour Launches New Advertising Campaign

Private Club Marketing · 23 Apr

For the first time in more than 20 years, the PGA TOUR is launching a new advertising campaign designed to capture and celebrate the energy and spiri

Five Ways Hospitality Technology Can Be a Member/Guest Service Differentiator
Five Ways Hospitality Technology Can Be a Member/Guest Service Differentiator

Private Club Marketing · 10 Apr

Every private club and hotel’s success starts with friendly guest interactions. Your staff answers the phone enthusiastically and professionally, gre

You Might Need This... Masters 2018

Private Club Marketing · 5 Apr

Sometimes you just need a pre-drafted excuse to skip your job, school, family, general obligations to watch what might be the best Masters Tournament

Private Club Marketing CEO Zack Bates Named to 25 Most Influential People in Luxury Digital to Follow
Private Club Marketing CEO Zack Bates Named to 25 Most Influential People in Luxury Digital to Follow

Private Club Marketing · 19 Jan

Since Verb Brands curated their last installment of the leading luxury influencers in 2015, the world of digital marketing has been revolutionized ag

Golf Course Living in Newport Coast
Golf Course Living in Newport Coast

Private Club Marketing · 12 Dec

Golf enthusiasts will find Newport Coast one of the best places to find a home adjacent to world-class Pelican Hill Resort, complete with Tom Fazio g

Play Golf and Tennis to Build Business Relationships
Play Golf and Tennis to Build Business Relationships

Private Club Marketing · 27 Nov

The famous American business-management consultant Peter Drucker once said, “More business decisions occur over lunch and dinner than at any other ti

Art + Private Clubs Discussion with Kevin Barry Fine Art
Art + Private Clubs Discussion with Kevin Barry Fine Art

Private Club Marketing · 16 Nov

A conversation between leaders about trends on refreshing Art and aesthetics of Private Clubs. Kevin Barry sits down with Zack Bates, CEO, Private Cl

New Private Clubs Embrace Young Creative Class

Private Club Marketing · 15 Nov

Facilities such as Soho Beach House in Miami and Common House in Charlottesville, Va., offer co-working spaces, screening rooms, rooftop pools, netwo

Posh new Philly club to target city's emerging youthful elite

Private Club Marketing · 9 Nov

Before the development of the new, posh Fitler Club, when it was known as the Marketplace Design Center, 2400 Market St. was a lightly trafficked bui

Bazaar's Favorite Private Members' Clubs in London
Bazaar's Favorite Private Members' Clubs in London

Private Club Marketing · 6 Nov

There are some super secretive and exclusive clubs out there. No, these aren’t Illuminati clubs that require a secret knock for entry. These are high

BBC Article: Ever Fancied Joining a Private Members' Club?

Private Club Marketing · 2 Nov

A new breed of fashionable private members clubs are growing in popularity around the world, promising to be more inclusive and diverse than their st

Top 5 Reasons Autumn (Fall) Golf Is So Great

Private Club Marketing · 26 Oct

With summer somewhat of a distant memory and autumn upon us, there is still lots of great golf to enjoy. So don’t put away the sticks quite yet. It i

Platinum Clubs of America announces Preferred Partnership with Private Club Marketing

Private Club Marketing · 20 Oct

Dennis W. Burns, Executive Director at Club Leaders Forum explains, “Our exclusive list of Platinum Clubs are always looking for ways to better commu

3 Beautiful Homes Within The Oaks Club
3 Beautiful Homes Within The Oaks Club

Private Club Marketing · 13 Oct

A home overlooking the fairways is a dream lifestyle for many golf enthusiasts. Around the world from St. Andrews to Augusta, and from Pebble Beach t

Here's How You Can Help Those Affected by the Napa / Sonoma Fires
Here's How You Can Help Those Affected by the Napa / Sonoma Fires

Private Club Marketing · 10 Oct

You've seen the horrific images, you have friends and loved ones and favorite haunts up north. And as of Monday morning, Wine Country is in a state o

Market Focus: Golf is the Long Game for Affluent Brands

Private Club Marketing · 27 Sep

You may not first think of golfers as those who seek out luxury and quality goods—in fact, if you’re not a golfer yourself, you probably picture them

Crow Valley Golf Club Rallies for the Cure

Private Club Marketing · 24 Aug

Today, on August 24, starting at 8:00 AM, the ladies of Crow Valley Golf Club will be joining together to help win the fight against breast cancer. O

Bentley Tees Off With A $100,000 Club

Private Club Marketing · 1 Aug

Bentley has released their very own set of customized golf clubs. Working with the Japanese company, Seven Dreamers, Bentley promises that these club

Get to Know A Golf Course Like the Back of Your Hand

Private Club Marketing · 31 Jul

Johnny Miller, who was so accurate he asked his caddies to give him the pin distance in half yards has developed a GPS glove. The Zero Friction Dista